Values to Votes Webinar Series
Webinar One -- Framework Basics and Parents
This webinar provided an overview of the Values to Votes framework and the centrality of grassroots advocacy in creating a more informed electorate. Ailen Arreaza from ParentsTogether provided insights from work to engage parents as a key persuadable constituency. Jasmine Jones shared opportunities and strategies for drwaing upon child advocacy organizations and state coalitions to support that grassroots advocacy.
Slides are shown in resource section below.
Link to webinar recording:
Passcode: 7Q!#$+N5
Webinar Two -- Persuadable Rural Voters
This webinar focused upon rural and small town communities and engaging, educating, and persuading persuadable votes there around their core values, including the value of preserving their way of life. Two leaders, Jess Piper and Denise O'Brien, described the importance of developing a value-based rural message, identifying and promoting key grassroots messengers, and meeting persuadable constituents where they connect with one another, as core to effective advocacy strategies.
Slides are shown in resource section below.
Link to webinar recording:
Passcode: O3?d60cD
Webinar Three -- Congress and the Future of Child Health
This webinar provided an introduction from Charles Bruner on the centrality of health to the values the vast majority of voters hold and the opportunity to use that to get beyond the political noise in current partisan campaign news. Diana Fishbein from the University of North Carolina's Child Development Institute and the National Prevention Science Coalition to Improve Lives described the multiple issues on the table for Congressional action and how policy experts and advocates at the federal level can support grassroots education and advocacy. Mayra Alvarez from the Children's Partnership described how these actions impact state policy and how state policy advocates can support grassroots dialogue to inform voters.
Slides are shown in resource section, below.
Link to webinar recording:
Passcode: %vyiDDF2
Webinar Four -- Messages, Messengers, and Mediums
This webinar emphasized the multiple roles that grassroots organizations can play and the different messages, messengers, and mediums in which grassroots advocacy can be effective. This included an overview of the different messengers who can be effective in delivering different messages and in different ways provided by Values to Votes. Doug Linney from Activate America then described how to recruit, retain, and grow leaders as a part of grassroots organizing.
Slides are shown in resource section, below.
Link to webinar recording:
Passcode: B9v@%1#q
Webinar Five -- The Path Forward for Progressives
Webinar Six -- Values, Voters, Congress, and Our Future
This webinar emphasized six core takeaway takeaway messages from the first round of Values to Votes webinars:
1.People vote their values and not just their pocketbooks .
2.People listen to those they respect and trust.
3.People need to hear things more than once and process what they hear.
4.Persuadable voters decide elections.
5.Persuadable voters are persuadable around different values and are often frustrated with partisan campaigns, suspicious of politicians, and worried government doesn’t support them.
6.Grassroots leaders have superpowers in engaging, educating, energizing, and persuading such voters in their communities.
The webinar included materials from Will Robinson on key roles grassroots advocates and organizations can play in reclaiming connections with persuadable votes.
Slides are shown in resource section, below, as well as a sampler of Will Robinson's narratives.
Link to the condensed webinar:
Passcode: 9=mbrL7c
Webinar Six -- Values, Voters, Congress, and Our Future
Webinar Six -- Values, Voters, Congress, and Our Future
This webinar provided a summary of six key points about the 2026 Congress and upcoming election, provided by Charles Bruner and followed by a discussion among participants, where there was general agreement on those points but additional strategies were offered to reach persuadable voters. The slides and summary of the meeting are in the "Slides" section, below. A particular emphasis was upon the core role 501c3 organizations can play in election education and advocacy.
The six key points discussed were;
1.The 2026 Congressional elections are up for grabs.
2.Partisan campaign strategies are stuck in a rut.
3.Persuadable voters will decide the election.
4.The stakes are incredibly high for children.
5.Child, parent and family electoral advocacy can be key with persuadable constituencies.
6.501c3 advocacy strategies, using grassroots influencers, are key